Sports

‘I hope to inspire young learners’: Lionel Messi reaches deal with a company that provides education technology

“I wish to inspire young students to reach and stay at the top,” said Messi, who also heads his own philanthropic organisation, the Leo Messi Foundation, which was founded in 2007 with the notion that all children should have equal opportunities to realise their aspirations.

Lionel Messi has agreed to become the first global brand ambassador for BYJU’s social impact arm, Education For All. Messi, the captain of Argentina’s football team and a player for Paris Saint-Germain, has signed an agreement to support the cause of fair education.

This collaboration with one of the world’s most popular athletes aligns with BYJU’s growing worldwide impact and dedication to making education accessible, equitable, and cheap for all. They made history earlier this year when they became the official sponsor of the FIFA World Cup 2022 in Qatar.

Football has around 3.5 billion supporters globally, and Lionel Messi has nearly 450 million followers on social media. The long-term partnership will begin when Lionel Messi embarks on his final campaign as captain of Argentina’s national football team to win the FIFA World Cup, and will include him in advertisements promoting BYJU’s Education For All.

“I chose to partner with BYJU’S because their objective to make everyone fall in love with learning absolutely matches with my ideals,” Lionel Messi remarked. High-quality education transforms lives, and BYJU’S has influenced the career choices of millions of students around the world. I wish to inspire young students to strive for and stay at the top.” Messi also operates his own philanthropic organisation, the Leo Messi Foundation, which was founded in 2007 with the notion that all children should have equal access to achieving their aspirations.

Divya Gokulnath, Co-founder of BYJU’S, commented on the development, saying, “We are honoured and excited to engage with Lionel Messi as our global ambassador.” He is a once-in-a-generation talent whose quest of perfection, all-in approach, humility, and dependability are profoundly ingrained in the BYJU brand values. He came from humble beginnings to become one of the most accomplished athletes of all time.”